Book Love Promo Series
We're big fans of The Book Love Foundation. Their mission of helping teachers build diverse, accessible classroom libraries gets books into students’ hands, and helps inspire a love of reading.
During a national conference for English teachers, Testwood Creative filmed in the Book Love booth in the exhibitor hall. We captured stand-up interviews with 15 Book Love grant winners, where each of them talked about the impact of the grant on their classroom and students’ reading lives.
Two versions of each of the videos were delivered, allowing for versatile use. One version ends with a call-to-action encouraging teachers to apply for the grant before the 4/1 deadline, and the other ends with the Book Love website URL and can be used year-round. We also provided the videos in different formats for use on websites or Facebook and a vertical format for social reels.